Berkeley PR Case Study

Unlocking powerful marketing potential – Upgrading your website is upgrading your opportunities and reputation in one go.

A unique, contemporary website to showcase Berkeley’s cutting edge work and position them as leaders in the digital PR world.


The Design Lacked Impact.

Berkeley Communications are a Reading-based PR agency specialising in the B2B technology sector. They work with some major players in the tech world and their existing website wasn’t cutting it!

The design lacked impact, the site was slow and their search engine presence was non-existent, which for a PR agency, is not ideal. Their shop window did not reflect the high quality of the shop and we needed to change that.

To position them as leaders in their market they needed a unique, contemporary website to showcase their cutting edge work and to walk the walk in the digital PR world.

To improve the quantity and quality of inbound leads, they needed

  • A faster website
  • Optimised for SEO
  • High quality content
  • Lead Capture forms

A Dynamic Website, Optimised for Conversion

After much information gathering about the target audience, customer journey and past usage, Our super talented UX team completely redesigned the website to improve the user experience and optimise it for pure conversion.

The site has a completely new UX and modern visual design. Incorporating the latest animation techniques to make it dynamic and edgy and give visitors a real feel for the brand.

Using our signature development system, we’ve optimised the website to successfully funnel visitors through to a conversion, with the goals either filling out the web form or making an all important call.

We also built in a high-quality resource hub section to boost traffic, search engine rankings, and content marketing ROI. Pretty good huh?  (sorry)


New clients won!

  • The new website technology finally gave them the ability to launch digital marketing campaigns with PPC. Having been running a month, these campaigns have already won them new clients!
  • 100’s of hours of time saved each month, from having an easy to manage website
  • Amazing feedback from clients, hugely enhancing their reputation in their sector
  • The ability to translate the website has given them access to new markets and expand the business